Cannes, October (پاکستان پوائنٹ نیوز 17 اكتوبر 2025ء) The workshop aimed to explore opportunities for integration between traditional media, digital platforms, and global technology companies. It also sought to open new horizons for Saudi and Arab companies to build production and marketing alliances in response to the global transformation of the content industry.
Discussions highlighted the Kingdom's media infrastructure and available investment opportunities, aiming to attract international investment and expand partnerships in the media production and digital content sector.
The workshop was attended by international experts, including representatives from global technology companies, founders of OTT platforms, and specialists in media data analysis and artificial intelligence, ensuring a diverse range of global experiences and insights.