The two day bidding by Pakistan Electronic Regulatory Authority (PEMRA) for the issuance of 58 Satellite Television Licences has concluded here on Friday
Islamabad (Pakistan Point News / Online - 03rd May, 2019) The two day bidding by Pakistan Electronic Regulatory Authority (PEMRA) for the issuance of 58 Satellite Television Licences has concluded here on Friday.The Bidding Committee was headed by the Chairman, PEMRA Muhammad Saleem Baig and private members of the Authority Sarfraz Jatoi, Nargis Nasir and Shaheen Habibullah were also present during the bidding.PEMRA had offered Seventy (70) Satellite tv Licences in seven (07) categories: Eight (8) in news & Current Affairs, Twenty Seven (27) in Entertainment, Five (5) in Sports, Two (2) in Agriculture, Twelve (12) in Regional languages, Four (4) in Health and Twelve (12) in Education, genres, through an advertisement dated Dec 25, 2018.
On May 2, bidding for News & Current Affairs, Entertainment and Regional Languages was concluded, whereas, on second day licences in Health, Sports, Education and Agriculture were offered through bidding.News & Current Affairs category channel brought highest bid of Rs.283.5 Million, whereas Entertainment category went for Rs. 50.5 Million. Highest bid for Regional Languages channels offered Rs. 102 Million, Agriculture for Rs. 52 Million, sports for Rs.
42.5 Million, Education for Rs. 46 Million and Health Rs. 42 Million bid. The successful bidders will be required to deposit the balance amount of earnest money of their offered bid within 15 working days.The bidding was conducted in transparent and fair manner and all the prequalified companies participated in the bidding process and expressed their unequivocal confidence and support on PEMRA for holding bidding in professional manner.PEMRA has held this bidding to cope with the increasing demand of digital distribution mediums i.e. IPTV, Digital cable and upcoming DTH which has capacity to carry more than 250 channels. However, so far PEMRA has issued 88 TV channel licences.The launch of these TV channels would not only contribute significantly in terms of investment and employment but would also offer wide variety of entertainment, education and information to masses.
