Riyadh, October (پاکستان پوائنٹ نیوز 20 اكتوبر 2025ء) The National Company for Agricultural Services (AgriServ) announced that the 2025 season represented a key milestone in supporting local farmers, stimulating the agricultural economy, and strengthening the global reputation of Saudi dates. The season’s success aligns with the objectives of Saudi Vision 2030, which aims to diversify the economy and increase the contribution of non-oil sectors to the national GDP.
Over 45 days of intensive commercial and marketing activity, the Al-Rabwah market season reaffirmed the Saudi date industry's position as a dynamic economic driver, energizing local markets and fostering engagement with national agricultural products.
The event featured more than 80 pavilions, including local producers, date-processing factories, and productive families, showcasing over 30 premium varieties of Saudi dates. Total sales surpassed 2,600 tons, reflecting the growing demand for Saudi dates both locally and internationally.
The season attracted around 500,000 visitors, who enjoyed a rich mix of marketing and entertainment experiences, including over 300 cultural and recreational events on the main stage, a dedicated children’s area, and raffle draws offering valuable prizes.