Riyadh, August (پاکستان پوائنٹ نیوز 29 أغسطس 2025ء) Over the course of two months, the program successfully spotlighted more than 25 tourism destinations across Saudi Arabia, highlighting the diverse events and activities hosted throughout the Kingdom. From majestic mountains and pristine coastlines to vast deserts, dynamic cities, and rich heritage sites, the show captured the wide spectrum of Saudi Arabia’s tourism offering.
The program’s coverage involved a team of over 35 field reporters and featured more than 245 guests. It produced at least 342 feature reports, delivering a total of 45 hours of broadcast time.
Sayf Deiratna reflects the efforts of the Saudi Broadcasting Authority (SBA) to support the national tourism sector in line with the objectives of Vision 2030, which positions tourism as a key driver for diversifying the national economy and enhancing the role of non-oil sectors.
The program reinforces the role of Saudi media in spotlighting tourism attractions, promoting domestic travel, and shaping a positive image of Saudi Arabia as an attractive destination regionally and globally.
